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The award and the honorary title ABSOLUTE BRAND are awarded to the top 10 companies for outstanding success and mastery in the field of brand creation and promotion.
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There is a wise saying: water is life. We might add that good water is a healthy life. Fashion for a healthy lifestyle caused an increase in the consumption of bottled water, both safe and having favorable organoleptic properties. Hygienic requirements for the quality of children's water are more stringent than those of the water in a centralized water supply system. Children's water, while maintaining all the criteria listed above, is also optimal in quality, meets the criteria of physiological usefulness in terms of the content of the main biologically necessary macro- and microelements, and has even more stringent regulations for a number of organoleptic and sanitary-toxicological indicators. Children's water is specifically designed to preserve and improve health, which is especially important for the most vulnerable ‘critical’ group of population, the children.
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For their babies, mothers want to choose the best: the best stroller, crib, kindergarten, and of course, the best and healthy food. Supplementary food forms food habits and greatly affects child's health. Choosing where to begin, you need to trust the pediatrician and believe the manufacturer. But! Whoever is informed is armed. We decided to conduct a short but informative educational program for mothers and ask the expert how to choose high-quality baby food. Dmitry Makarkin, Director for Quality and New Technologies of PROGRESS OJSC answers our questions.
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Company news
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3 March 2023Vasily Chernyshov Spoke about the Experience and Plans to Digitalize the Production of PROGRESS JSC within the Framework of the Agro-Industrial Conference
On March 1, the industry Agro-Industrial Conference “Agro Day” was held with the support of the Kommersant. Leading Russian experts and specialists of the agro-industrial complex and related industries discussed current trends and prospects for the development of the agricultural market, including in the context of external geopolitical constraints. One of the main trends today is still the digital transformation of the industry. A separate session was devoted to this topic, at which Vasily Chernyshov, Chief Operating Officer of PROGRESS JSC, spoke.
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16 February 2023PROGRESS JSC Entered the HH.RU’s Rating of Employers According to the Results of 2022
PROGRESS JSC, a manufacturer of baby food, for the first time took part in the “Rating of Employers” from HH.ru and fell into the category of “Large Companies”. In the survey of applicants in the FMCG (fast-moving consumer goods) category, the company ranked 14th among the largest market players.
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14 December 2022FrutoNanny brand once again tops 'Favorite Brands' rating in the Baby Food category
In 2022, FrutoNanny retained its leadership position in the Baby Food category among favorite brands of the Russian consumers according to OMI (Online Market Intelligence).
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24 November 2022Vasily Chernyshov spoke on JSC PROGRESS digitalization during the Agrarian Forum of Russia
The VII Agrarian Forum of Russia was held in Moscow on November 16th, where the leaders and specialists of the agribusiness industry discussed the development of the domestic agricultural industry, the impact of the geopolitical situation on logistics, competition and pricing, as well as the situation in the Russian IT sector with regard to covering the current market needs. Vasily Chernyshov, Chief Operating Officer of JSC PROGRESS, took part in the event and shared his experience of digitalization at the baby food production facility in Lipetsk.
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26 October 2022FrutoKids brand presents sausages for babies
FrutoKids' 100% natural sausages for children over 18 months1 with carrots and broccoli will appear on the shelves this autumn. There are also classic chicken sausages in the product line.
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10 October 2022Welcome autumn with new healthy snacks from FrutoNanny
In October, FrutoNanny presented three new releases for children above 1 year old at once: FrutoPuffs® - cereal stars and rings with fruit and berry flavors, fruit pieces in the shape of paws and ladybugs, and oatmeal cookies in a large package.
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22 June 2022FrutoNyanya and Lenta supported a charity project Dobrye Kryshechki
The FrutoNyanya brand is supporting the social-ecological project Dobrye Krishechky in Lipetsk and Voronezh. Special containers where you can drop off plastic lids for recycling have appeared in the Lenta chain shops. The company Biplast is a partner of the recycling campaign.
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20 June 2022“Fruto Nyanya” presents a minimalistic design of Tetra Pak packaging
Temporary renewed laconic design will ensure continued uninterrupted production of juices and drinks, dairy products and soups under the "Fruto Nyanya" brand in Tetra Pak packaging.
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17 May 2022FRUTOKIDS LAUNCH MILKSHAKES FOR "ADULT" KIDS!
Children will be excited by the milk drinks of chocolate and fruit flavours.
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